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THE LADY WHO WRITES: Even before you write the last word of your novel, start rehearsing the book trailer!

LadyWhoWrites_brandApril blossoms (and showers) are here, which means it’s time to welcome Meagan Adele Lopez, aka The Lady Who Writes, back to the Displaced Nation. Meagan is a repeat expat in the UK (last time Bristol, this time London). Besides writing, her talents include acting, blogging, and crafting ads for social media. In this monthly column, she is doling out advice to international creatives who are contemplating writing a novel about their novel, shall we say, life experiences.

—ML Awanohara

Hello again, Displaced Nationers. I wonder, how many of you caught ML’s interview with British screenwriter Tim John, posted at the end of last week? Tim spent seven years as an expat in LA chasing the dream of selling scripts to Hollywood studio executives and producers. Reading about his (mis)adventures got me thinking about my own Hollywood days—as well as about book trailers, a pet topic of mine.

Like Tim, I tried to make it in Hollywood for a time: first as an actress and then as a casting agent. I poured what I learned from this experience into creating Dell, the heroine of my first novel, Three Questions: Because a quarter-life crisis needs answers. As anyone who has read it will know, the novel is about the developing love between two young people who have only met each other once, by chance, on a night out in Las Vegas. The love interest, Guy, is from England, while Dell is from America. And the complication is that neither are willing to give up their life plans. Dell is on route to Hollywood to seek her fame and fortune, while Guy is heading to Africa in search of adventure.

Perhaps this portion of my background also explains why, the first time I saw a book trailer, I knew I had to have one for my novel. The trailer was for One Day, by English novelist and screenwriter David Nicholls. By my count, Nicholls actually created a total of four “One Day” book trailers. Here is one of them:

I had never seen a book trailer before, and this one made a strong impression on me. I thought: Gosh, this book I’m about to read is going to be turned into a film—and I’m one of the lucky few who gets to read it before the movie comes out.

In fact, when the movie did come out—with Anne Hathaway playing the female lead—it was a flop, even though Nicholls had also written the screenplay. (The consensus among critics on Rotten Tomatoes is that the movie “lacks the emotion, depth, or insight of its bestselling source material.”)

What the *&%$ is a book trailer?

Good question. A book trailer is akin to a movie trailer. It’s an advertisement for the book in visual form. I saw it as another way to reach my audience—another way to inspire and motivate potential readers to buy the book.

But now that I’m in the position to hand out advice to wannabe novelists, I recommend you start thinking about your book trailer even before you finish writing.

Many writing coaches will tell you to read your book aloud before submitting it to an editor for review. It gives you a sense of where you need to improve the dialogue, shorten sentences, change words, and so on. (See Joanna Penn’s post: “7 Reasons Why You Should Read Your Book Out Loud.”)

But I would add that acting out your book trailer in advance can also be helpful. Book trailers are generally scenes, or splices of scenes acted out from the novel. Preferably, the book trailer will end on a cliff hanger. If no one wants to know more, then what’s the point?

By the way, should you feel a tad peculiar acting out scenes from your novel, be sure to remind yourself that Charles Dickens, who was drawn to the theatre and dabbled in acting, had no qualms about acting out the characters he was writing in the mirror and then describing what he saw in his novels.

Should you actually make a book trailer?

Some of you may be nearly finished with your Great Work and wondering: what’s the ROI (return on investment) for a book trailer? “Investment” is exactly the right word. Your trailer will need to be high quality. If it looks like a cheaply made home video, no one will care to learn more. What’s more, they won’t share it with their friends, which is the way to best way to clock up more sales.

I did a lot of research but never found any studies that make the ROI case for book trailers. Similar to billboard advertisements or TV commercials, there is no solid way to measure why people bought your product or how many took action after seeing an ad. As one of my favorite author bloggers, Allison Winn Scotch, has written:

No one knows what the hell sells books.

In fact, I can’t see any demographic data (besides the country they are from) on the purchases made on my novel. (I wish Amazon would change that.)

In the end, though, I decided to spend $1,500 on my book trailer (used from the money that I raised on Kickstarter for turning my book into a film). I researched how much the big companies were charging compared with the indie companies, and got my number.

Perhaps because of my background in film, I knew that I wanted a book trailer as a marketing tool in addition to everything else I was doing: guest blogging (including on this site!), email marketing, social media marketing, book signings, giveaways (including on this site!), PR, etc.

I had a secondary reason for making one as well—I figured it would be a great way to get the eye of a publishing house or agent. All they have to do is click “Play” and watch for two minutes to see if the story intrigues them.

If I were measuring purely on book sales, I can tell you that my book trailer currently has 921 views so far. If every single person who watched the trailer bought my paperback book, I would have made my money back.

Perhaps it’s just another tool for making a book stand out from the crowd. Or maybe I just really enjoyed making it… But I should let you judge for yourself:

And now, without further ado, here’s Novel Writing Tip No 3 for International Creatives:

While in the process of writing your novel, ask yourself: Which scenes would go into my book trailer? And don’t be afraid to act them out, even if you have to play all the parts.

* * *

Readers, what do you make of this book trailer idea of Meagan’s? Do you see the value in having one, or at least in rehearsing as though you might have one someday? And do you have any further questions for Meagan, THE LADY WHO WRITES, any topics you wish she would cover in future columns? Please share in the comments…

Meagan Adele Lopez grew up in the U.S. with a Cuban-born father and American mother, and at one time enjoyed an acting/casting career in Hollywood, something you can detect in the beautiful trailer for her novel, Three Questions. Her day job these days is in social media advertising. To learn more about Meagan, go to her Web site.

STAY TUNED for tomorrow’s announcement of our March “Alice” winners!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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THE LADY WHO WRITES: Wannabe novelists, prepare to dine with your characters daily

LadyWhoWrites_brandToday we welcome back Meagan Adele Lopez, aka The Lady Who Writes—a repeat expat in the UK (she now lives in London). Besides writing, her talents include acting, blogging (during her first UK stint, she kept the blog “The Lady Who Lunches”), and crafting ads for social media. In this monthly column, Meagan is doling out advice to international creatives who are contemplating writing a novel about their novel, shall we say, life experiences.

—ML Awanohara

Hello again, Displaced Nationers—especially those of you who identify as wannabe novelists, similar to my own situation several years ago.

Maybe you recognize the following scenario. You are sitting down to write the novel that you’ve been dreaming about writing for years, which will in some way be based on the exotic life you have lived as an expat or overseas adventurer. You know, the one that will win you the Pulitzer Prize, make you famous, and have some currently unknown actor playing a part that will change his life forever in the film version of your book. You know this because you’ve played it all out a gazillion times in your head.

I’m not here to tell you that won’t happen. Because it could, and dreams are extremely important to have. There are too many nay sayers out there, and I will not be one of them. If E.L. James, Stephenie Meyer and J.K. Rowling can do it, then why the heck can’t you?

What I am here to say is that you better love your idea.

No. Actually, you better be close to obsessed with your idea, and the world you’re about to paint, and the characters you are about to give oxygen to—because they will take over your life.

Hey, you’re planning on having sequels and a huge following? Then loving this idea is almost an understatement.

“Fill your paper with the breathings of your heart.”—William Wordsworth

I know too many authors who write what they think will make them famous; or what they think is really popular on the market right now; or about this newspaper article that seemed like it would make a good detective story.

And there are plenty of writers who make a living out of writing trendy stories.

In my opinion, it’s a waste of time. I don’t want to read from an author who isn’t interested in his own story, and why would you want to commit the next year of your life to something you’re only half-interested in?

If anything, it will slow you down, weigh you down, and potentially turn you off from the whole novel-writing exercise, never to return again.

Writing is laborious. Creativity is maybe 20 percent of the craft (and I am probably being generous here). The rest is hours upon hours of digging through your writing for discrepancies in the storyline, editing, and finding inconsistencies in character developments.

If this is your first novel, you would be lucky to have an editor who will do all of that for you (and I do recommend you hire one for the final cuts).

This will be your baby that you will need to make perfect before you send it off to any agencies, publishing houses, or even to your beta readers (if you decide to self-publish).

“If I were invited to a dinner party with my characters, I wouldn’t show up.”—Dr. Seuss

Displaced Nationers, I know how much you enjoy seeking out new food experiences on your travels, but how do you feel about your characters sitting with you at the table? You will be hard pressed to find a successful fiction writer who doesn’t eat breakfast, lunch and dinner with their characters, and then dream about them.

To sum up, here’s Novel Writing Tip No 2 for International Creatives:

Before you start writing your novel, ask yourself: Do I want to spend the next year eating breakfast, lunch, dinner and dreaming about these people’s lives you’re about to create?

* * *

Readers, how do you feel about Meagan’s notion of your characters accompanying you to daily meals? Do you relish the idea, or does it give you indigestion? And do you have any questions for Meagan, THE LADY WHO WRITES, any topics you wish she would cover in future columns? Please share in the comments…

Meagan Adele Lopez grew up in the U.S. with a Cuban-born father and American mother, and at one time enjoyed an acting/casting career in Hollywood, something you can detect in the beautiful trailer for her novel, Three Questions. Her day job these days is in social media advertising. To learn more about Meagan, go to her personal site.

STAY TUNED for next week’s fab posts!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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THE LADY WHO WRITES: Wannabe novelists, before you write: Read, and read some more…

LadyWhoWrites_brandIntroducing…The Lady Who Writes, Meagan Adele Lopez—a repeat expat in the UK (she now lives in London). Besides writing, her talents include acting, blogging (during her first UK stint, she kept the blog “The Lady Who Lunches”), and crafting ads for social media. In this monthly column, which began yesterday with a self-introduction, Meagan is doling out advice to international creatives who are contemplating writing a novel about their novel, shall we say, life experiences.

—ML Awanohara

Hello again, Displaced Nationers! After my self-introduction yesterday, I’m happy to be back today to discuss my first topic: reading.

Yes, you heard that correctly: reading. Before you even begin to write, you really need to know how to read.

Reading is not just about absorbing the words on the page. You have to be as observant in your reading as you are in your own writing.

Perhaps I am telling you something you’ve already seen in book-writing manuals—but it still remains the best advice I received before writing my novel about an expat love affair, called Three Questions: Because a quarter-life crisis needs answers.

I was always an avid reader, but somehow got out of it once I finished college. By the time I’d decided to write a novel, I was shocked to realize it had been a few years since I’d read more than one book in a year.

Always one to kill multiple birds with one stone (that’s an awful phrase, isn’t it? I really would rather not kill any birds but, alas, the phrase says I must), I formulated a plan to read as much as I could before starting to write.

I would read books that would help me understand the rhythm of the sort of book I intended to produce, while also learning what my target audience was interested in.

And to do that, I would develop a sort of focus group of people who would give me honest and relevant feedback.

The Ladies Who Read

How did I create this? I started a book club for women. BUT this was no ordinary book club. Oh no! This was a book club with sass, spunk and activities, called the Ladies Who…(yes, I am fond of this moniker).

Our group would meet every month to tackle a different book and create some sort of experience based off the book.

One month, we were Ladies Who Cooked. Another month, we were Ladies who Karaoke-ed. Another month, we were the Ladies who Roller Skated. The topic didn’t always completely correlate to the book, but we did our best and always had a blast doing it.

And, although the novel I ended up writing—Three Questions—belongs to the “chick lit” genre, the books we read weren’t necessarily chick lit, and they weren’t just fluff. Some were literary, some were trashy but popular, and others were largely autobiographical.

“Let us read; and let us dance…” — Voltaire

One thing these books did have in common, though: my fellow “ladies” were interested in reading them.

Before, during or after our “Ladies who…” events, we discussed the book: what we liked about it, what we wished the author had thought more about, what bored us, what gripped us, the ins and outs of the character development—and I took notes.

To me, this was better than sitting in a classroom with fellow writers because I was getting first-hand knowledge of what the people wanted out of a good woman’s fiction novel.

The best part about it? One month it was my book that we did this to!

For me, reading before I started writing was immensely helpful. As I mentioned, being able to understand the ebb and flow of what makes a good narrative is extremely important.

I wanted to keep my readers always wanting more, never getting bored (I’m an actress, remember)—but also not jarring them by jumping from scene to scene. It’s a difficult task to accomplish, but reading other successful novels helps. For me, novel writing is not a science. It’s more of a feeling, an art form…

Notably, I found it more difficult to continue reading while I was in the throes of writing because I found myself subconsciously writing in the same style of whatever author I happened to be reading at the time. This caused my writing to become disjointed, confused and derivative, lacking its own identity. I had to separate myself from reading others’ writings during the course of my novel-writing for this reason.

Others might be different, but this was my experience.

Turning the page

Am I saying you must start a book club immediately in order to kill all those birds at once? OK, I’ve got to come up with a different metaphor. How about: “Throwing the baby out with the bath water”? (Ugh, equally as horrible, if not worse.) Actually, this is where the author must come up with her own! Writing your own metaphors, avoiding clichés and repeating phrases could be its own blog post entirely. I digress…

No, I’m not saying that you need to start a book club. What I am saying is for you to know your genre inside and out.

To sum up, here’s Novel Writing Tip No 1 for International Creatives:

Be the master of what you are writing about. Let no one else understand how to let that cliff hang, those lovers love, or that monster scare little children like you can. NO ONE.

* * *

Readers, any questions for Meagan, THE LADY WHO WRITES? What do you think of her book club suggestion? Zany, helpful—or both? Perhaps you have alternative suggestions? Please share in the comments…and let’s get a “Ladies Who Talk About Writing” club going. (Men, you are welcome, too!)

Meagan Adele Lopez grew up in the U.S. with a Cuban-born father and American mother, and at one time enjoyed an acting/casting career in Hollywood, something you can detect in the beautiful trailer for her novel, Three Questions. Her day job these days is in social media advertising. To learn more about Meagan, go to her personal site.

STAY TUNED for next week’s fab posts!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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THE LADY WHO WRITES: Expats, there may be a novel in your novel life!

LadyWhoWrites_brandMeagan Adele Lopez has always been on the move. By the time she was 12, she had lived in 12 places within the U.S. As a young adult, she moved to Paris and then Bristol, UK. She repatriated to the U.S. but recently crossed The Pond again to settle in London. Meagan’s talents include actress, blogger (she kept the blog “The Lady Who Lunches” while in Bristol), novelist and social media guru. And now, for the Displaced Nation audience, she will deliver advice on writing a novel. Introducing…THE LADY WHO WRITES!

—ML Awanohara

When ML Awanohara asked me to write a series of guest posts about writing a novel, I was a bit taken aback. Who am I to tell you lovely readers how to write a novelI’ve only written one, and it wasn’t a bestseller on the New York Times!

Then I started thinking about what I could contribute to the Displaced Nation, what I know I did really well, and what I know I didn’t do well. Surely the successes and learnings from any first-time author are worth a contribution of, say, a series of at least six guest posts?

After all, I did have 30,000 people download the book in the first six monthsthat’s worth something, right?

Plus, being an expat myself (this is my third try!), hopefully I will be coming from a perspective that you all know and understand. I was lucky enough to be able to write my novel, Three Questions: Because a quarter-life crisis needs answers, while living abroad in England back in 2008. I’m back in England again (London, to be specific) after living in Chicago for three yearsand, yes, I’ve started writing again.

The odd thing is that I found it difficult to write in my own country. My imagination isn’t sparked like it is when I am abroad, and out of my comfort zone. Living in America (where I’m from), I go through the motions of my day-to-day life without digging deeperand this, in my mind, makes my writing dull and uninspired.

When I’m in Europe, I question more, observe more, and simply write more because I have to in order to survive. My writing in Europe comes almost out of a necessity.

It’s more than that, though. For me, when I’m in Europe, I’m curious about everything around me—I am constantly walking around with a slight tilt of my head, wondering how humans are so much alike and yet so different. I question my own actions and why I do the things I do, because the Brits, the French, the Germansthey don’t act the way I act. Simple phrases I would say without thinking in an American bar, like “double fisting” (to carry and consume two alcoholic beverages simultaneously), can cause serious offense, or fits of giggles, in Britain. Saying my name in France makes people think of a car. Even walking on the sidewalk in England I don’t seem to do right.

When walking becomes a struggle, writing becomes a source of solace.

Do you feel this way at all, fellow expats? We all need inspiration in order to write, and for me that comes when I’m put in situations that are out of the ordinary.

So, this blog series won’t be about telling the musts and mustn’ts of novel writing in a step-by-step manner. We all have a different method, and there is no right/wrong way. Rather, this column will provide six things to think about before, during and after writing a novel that maybe you’ve thought about, maybe you haven’t. I hope you will find my ideas inspiring, and never boring!

I’ll be back tomorrow with my first suggestion, which has to do with READING, the first step to writing…

* * *

Readers, any questions for our new monthly columnist, THE LADY WHO WRITES? Anything in particular you would like to see her cover in her series?

Meagan Adele Lopez grew up in the U.S. with a Cuban-born father and American mother, and at one time enjoyed an acting/casting career in Hollywood, something you can detect in the beautiful trailer for her novel, Three Questions. Her day job these days is in social media advertising. To learn more about Meagan, go to her personal site.

STAY TUNED for Meagan’s first piece of writing advice, scheduled for tomorrow!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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JACK THE HACK: Expat authors, once you have a blog, it’s schmooze it or lose it (3/3)

Jack Scott and his partner, Liam, set up home in the Turkish port town of Bodrum in the late aughts. They were seeking sanctuary from a pressured existence in London. In the event, the expat experience proved to be something for Jack to write home about, as in a book! The pair have since returned to the UK, where they are living the life of Riley in Norwich. Some time ago, we suggested that Jack reinvent himself as Jack the Hack and submit monthly columns targeted at those of you who are still displaced and hacking away at travelogues-cum-memoirsor, in some cases, autobiographical novels. Warning to non-Brits: Don’t be put off by his wry sense of humo(u)r!

—ML Awanohara

In my last two columns, I banged on about the art of blogging and how it is one of the most important tools in an author’s PR box, particularly for indie authors or those with a small publisher and only a few shillings in the marketing piggy bank.

You’ll be relieved to read that this is third and final episode.

FACT: most blogs run out of steam after two years. So, giving your blog legs will keep it in the race for longer.

Here’s how.

Win friends and influence people

So, your gorgeous new blog has hit the ground running and you’ve fallen under its spell. Now you want others to be captivated, too. The single most important thing you must do is engage meaningfully with your audience and your blogging peers, often and in every possible way.

It’s good to talk and networking pays big dividends. Allow your readers to comment on your posts. If someone takes the time to drop you a line, always reply. It helps develop your popularity and credibility.

A word of warning: make sure you’re set up to approve comments before they are published to keep the trolls and spammers at bay.

If you disagree with a comment, unless it’s abusive, offensive or loony tune, let it stand (polite rebukes are fine). That’s the unofficial blogger’s protocol.

Participate in the blogosphere by talking to your peers. Leave comments on their blogs and list your favorites on your site. Many will reciprocate, and the backlinks will help drive traffic your way. Be generous and promote others. Join blog directories. Most are free and some specialize (book bloggers, women bloggers, expat bloggers, for example).

Faceache and that Tweety thing

Cross-fertilization with social media is a must these days. At the very least, create a Facebook Page for your blog, join Twitter and post and tweet your content.

Facebook may like us all to think that it’s just a nerdy way to keep in touch with friends, but we all know it’s much, much more. Take advantage of its power.

Many blogging platforms can auto-post to the main social networks and this takes some of the pain out of the merry-go-round. While you’re at it, you may as well post to Google+, Pinterest (for images), Linkedin and any other social network you join. All this activity will increase your visibility. It worked wonders for me.

Fans can be fickle and lazy. Make it easy to follow you by adding social network links to your blog. It’s all about seamless sharing and following. And don’t forget to set up a subscription to your great works by old-fashioned email.

It’s not all about numbers, of course. Go for quality not quantity. Try not to obsess too much about your stats. (I should talk—I check mine several times a day.) Remember, your hit rate will be low at first. Don’t let it get you down. With a little careful nurturing and a lot of networking, your audience will steadily grow.

Is there any brass in it?

Blogging may be an important promotional tool but unless you’re attracting hundreds of thousands of readers a week (and some blogs do), you’re very unlikely to make any real money from your blog directly. My advice is not to plaster ads over your site. It will turn people off.

Beware blogging fatigue

Blogs do have a natural lifespan and there’s no point flogging a dead horse. Sometimes the cupboard is bare and there are no words left. Even the most enthusiastic and verbose writers may throw in the towel at some point.

Just like real work in the real world, take a short break or a long sabbatical. A nice holiday can work wonders for the creative juices. When I packed up my drag in my old kit bag and paddled back to Blighty, I was convinced that Perking the Pansies would wither on the vine like a piece of dried-up old fruit. Still, this old fruit soldiered on and much to my relief, the change of scene gave the blog a welcome shot in the arm.

In the end though, nothing lasts forever; when it’s done, it’s done. And that’s okay.

And finally…

BLOGGING TIP FOR EXPAT AUTHORS NO 3:

Blogging can be a hugely powerful tool for writers. It really can. It isn’t for everyone but if you decide to give it a go, have fun with it. If it’s a chore, it won’t endure.

Here endeth the blogging gospel according to Saint Jack. Season’s greetings and good luck from old Norwich town.

* * *

Readers, any comments, further questions for Jack the Hack? He will be following his own advice and taking a break from this column in the new year as he’ll be busy moving house with Liam (within Norwich) and publishing/promoting his sequel to Perking the Pansies—watch this space for a review!

Jack Scott’s debut book, Perking the Pansies—Jack and Liam move to Turkey, is a bitter-sweet tragi-comedy that recalls the first year of a British gay couple in a Muslim country. For more information on this and Jack’s other titles, go to his author site.

STAY TUNED for tomorrow’s post, another installment in the life of our fictional expat heroine, Libby. (What, not keeping up with Libby? Read the first three episodes of her expat adventures.)

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An expat’s thoughts on flying and the journey “home”

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Photo credit: A Windram

This is my third attempt at writing this post. The previous two attempts were quickly aborted; I had tried drafting them during two separate flights back to the UK, but quickly gave up in frustration.

Flying—for me, at least—is not conducive to creativity (if hastily scribbled blog posts can be described as such). I can never settle on a flight, I can never forget that I am 30,000 feet above the earth trapped in a metal tube powered by 36,000 gallons of jet fuel.

But, of course, flying remains an occupational hazard for the expat. No matter how long you may have been away, the call home is at some point unavoidable. After an absence from “home” of nearly three years, over the last few months I’ve had to make two trips back. One for reasons pleasant; one for reasons unpleasant.

Flying, when you think about it, and when I am flying I find I would much rather not think about it (those 36,000 gallons of highly flammable jet fuel remain heavy on my mind), is astonishing. Indeed, it is so astounding that we have to go out of our way to avoid that fact and focus on the banal. The aviation industry is helpful on this point. You wait in a terminal, shitty retail and even shittier food your scant choices to kill time, but it helps numb you, I suppose. Makes you unthinking about the journey ahead, your entry into the heavens.

When I was flying back for more pleasant reasons I began reading French philosopher Michel SerresAngels: A Modern Myth. Serres opens his work with a fictional couple meeting at an airport. He a traveling inspector; she a doctor at the airport medical center. For Serres, the couple see angels when they look around the airport:

I see angels—which, incidentally, in case you didn’t know, comes from the ancient Greek word for messengers. Take a good look around. Air hostess and pilots; radio messages; all the air crew just flown in from Tokyo and just about to leave Rio; those dozen aircraft neatly lined up, wing to wing on the runaway, as they wait to take off; yellow postal vans delivering parcels, packets and telegrams; staff calls over the tannoy; all these bags passing in front of us on the conveyor, endless announcements for Mr X or Miss Y recently arrived from Stockholm or Helsinki; boarding announcements for Berlin and Rome, Sydney and Durban; passengers crossing paths with each other and hurrying for taxis and shuttles while escalators move silently and endlessly up and down . . . like the ladder in Jacob’s dream . . . Don’t you see—what we have here is angels of steel, carrying angels of steel, carrying angels of flesh and blood, who in turn send angel signals across angel air waves . . .

I don’t see any angels sitting around me in the terminal, and I don’t think our messages are worth conveying across the world. I would have enjoyed reading the Serres anywhere other than here, in a terminal.

“Business or pleasure?”

For the expat, the answer is neither. I am going home. I am leaving home. I am leaving the present. I am returning to the past.

On the plane, I put the Serres away and try to read a book (The Journey of Theophanes: Travel, Business, and Daily Life in the Roman Middle East) about a Roman lawyer journeying to Antioch. Over six months he slowly makes his way, noticing the slight changes in geography. Compared to that, what I am doing seems a cheat. I put the book away. I can’t concentrate enough, there’s slight lurch in the plane’s movement that suggests we are beginning to enter turbulence. I just try to watch Iron Man 3 instead.

I am going home. I am leaving home.

STAY TUNED for tomorrow’s post, a TCK Talent interview by monthly columnist Elizabeth Liang.

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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JACK THE HACK: Expat authors, time to build a great and powerful blog (2/3)

The expat experience Jack Scott and his partner, Liam, had in the Turkish port town of Bodrum—they were seeking sanctuary from a pressured existence in London—proved literally to be something to write home about, as in a book! They have since returned to the UK, where they are living the life of Riley in Norwich.  Some months ago, we suggested that Jack reinvent himself as Jack the Hack and submit monthly columns targeted at those of you who are still displaced and hacking away at travelogues-cum-memoirsor, in some cases, autobiographical novels. Warning to non-Brits: Don’t be put off by his wry sense of humo(u)r!

—ML Awanohara

Last month I extolled the virtues of blogging as a way of spreading the word about your words—and, in the process, flogging that box of books you’re using as a door stop.

This month, I want to take you further down the yellow brick road to blogger glory, with answers to the following Frequently Asked Questions.

Where do I start?

First things first. Choose a blogging platform—called a “host.” This will be your blog’s home. The biggest free applications are:

  1. Blogger—easiest.
  2. WordPress—slightly more technical knowledge required.
  3. Tumblr—attracts a younger crowd and great for short posts, video and pictures.

Your host manages all the back office stuff so you don’t have to. Once you’ve signed up, you can roll out a new blog in no time. You don’t need to be technically savvy but it does help to have mastered the basics. All the blogging platforms offer online help and/or tutorials. WordPress, in particular, has a large and active user community. You will learn as you go along and this is all part of the fun. WordPress also offers a free self-hosting package through WordPress.org, providing total freedom and endless possibilities to the serious blogging geek (I’m bad but I ain’t that bad).

What’s in a name?

More than you might think. Choose a title for your blog that reflects its subject matter. Simple is best. For example, the Turkish Travel Blog does exactly what it says on the tin and works well for searching. I also like What’s for Tea Tonight, Dear? because it’s obviously about food but has a witty title.

Don’t ask me why I chose the rather obscure title of Perking the Pansies for my own blog. It’s caused endless confusion, especially across the Pond. All I can say is that it came to me in the night and seemed like a good idea at the time.

How do I make it a looker?

All blogging platforms come with a variety of appealing templates to add a dash of style. Select one; furnish it with your personal touches in words, images and music; accessorize from a menu of widgets and plugins; and, hey presto, you’ve got yourself a blog with punch and panache.

Some fancy features come at a premium but they aren’t necessary.

Your blog will be unique, so move the vases and furniture around to see what works feng shui-wise—rather like flicking through an IKEA catalogue.

Add an interesting “About Me” widget or page. The most successful blogs reveal something of the writer’s personality.

Will I be chained to the computer?

Not unless it turns you on. Posts can be written in batches and scheduled to be published over time. Try to post at least once a week, though. It’s good for what’s called search engine optimization (SEO). Don’t be spooked by this. This is just how Internet search engines index and rank your site— it’s all done in the background. Over time, posting regularly will push up your assets better than a Playtex 18-hour girdle.

What will give my blog the kiss of life?

This is the original million-dollar question. The short answer is, whatever floats your boat: something that interests you will help you write something interesting. Variety, as they say, is the spice of life—so choose a broad theme to write around.

Many authors will post book reviews or write about the writing experience itself. That’s fine and dandy, but just because you’re a writer doesn’t mean that you have to write about writing (I rarely do). And it does no harm to go off-message now and again. Surprise your audience with the occasional left fielder.

The blogosphere is an incredibly hyper-active arena. Bloggers through WordPress alone published more than 35 million posts during September this year, attracting more than 4 billion hits (yes, billion). Obviously, you’ll want your posts to stand out from the crowd. Try to ensure that the titles of your posts spark an interest. If your blog is mostly text, make the first few sentences of each post leap from the screen and get the juices flowing. Break up your words with interesting and relevant images.

In our visual, coffee-on-the-go, no-time-to-read age, the right picture can be more eloquent than a thousand words. Keep your pages clean and uncluttered. Fussy, multi-coloured fonts and busy designs can hurt the eyes and put the reader off. Don’t forget to use relevant categories and tags for each post. They’re good for SEO, too.

And the kiss of death?

If you’ve a book to flog, promote it lightly—otherwise, your readers will change channels quicker than you can say “click here.” By now, I reckon most of my regulars have either bought my book or would rather read the back of an envelope, so there’s little point banging on about it (until the next one, of course).

Don’t use your blog as a daily diary (use Facebook for this if you must). Even your dear old Grandma won’t be that interested in what you had for breakfast or that you broke a nail taking out the rubbish (unless something funny or profound happened on the way to the tip).

If you want to be seen as an authority on something, you need to write with authority.

So, until the third, and last, thrilling installment, I leave you with this final thought:

BLOGGING TIP FOR EXPAT AUTHORS NO 2:

While it’s important to blog regularly, it’s okay to take a break because real life is, well, real. If you have nothing to say, don’t say it.

* * *

Readers, any comments, further questions for Jack the Hack? He’ll be back next month with the third, and final, installment in his blogging advice trilogy: “Making Friends and Influencing People.”

Jack Scott’s debut book, Perking the Pansies—Jack and Liam move to Turkey, is a bitter-sweet tragi-comedy that recalls the first year of a British gay couple in a Muslim country. For more information on this and Jack’s other titles, go to his author site.

STAY TUNED for tomorrow’s post, another installment in the life of our fictional expat heroine, Libby. (What, not keeping up with Libby? Read the first three episodes of her expat adventures.)

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Images from top, clockwise: Hand with pen / MorgueFile.com; Boats in King’s Lynn, Norfolk / MorgueFile.com; Jack Scott, used with his permission; Turkish boats / MorgueFile.com

Happy Halloween! A cauldron of 6 cautionary tales for the intrepid traveler

Image: Lake View Cemetery / MorgueFile.com

Yesterday’s Halloween post by Anthony Windram, about the top 5 ghostly settings from literature and film, got us thinking again about the ghostly and ghoulish, the mystical and macabre, the dark and demonic.

Our thoughts, however, did not turn towards the new and original, but to the jaw-clanging skeletons in the Displaced Nation’s very own Crypt.

At which point…someone (Kate Allison?) suggested that we pile all of our Gothic Tales of Old into a cauldron and chant “Bubble, bubble, toil and trouble.” All was going well until one of us—must have been the American—broke in with:

Stirring and stirring and stirring my brew…

Just as she screeched “O-o-o-o-o, o-o-o-o-o”, 6 apparitions arose from the pot: 6 terrifying tales from the Displaced Nation’s deep dark past. Each said they were there to teach travelers a lesson.

And here is what they told us:

1) The Ghost of the Mysteriously Misplaced Post

I am the ghost the represents the post titled The Displaced Nation’s Halloween post is…mysteriously displaced!, composed on Halloween night two years ago by ML Awanohara, whose blood was curdling because:

Kate Allison was supposed to post today, for Halloween…but then, pouf, she vanished without a trace!

As readers who are paying attention know, Kate has now posted 80+ episodes in the life of a fictional British expat family living in New England, called Libby’s Life. Two years ago she vanished before uploading the latest episode because of a freak snowstorm in Connecticut, her adopted home.

She finally resurfaced on On All Saint’s Day—in a MacDonald’s! (Has she gone native, or what?)

Travelers, here is the lesson I’m here to impart for your sake: Truth is stranger than fiction, where so’er you roam.

2) The Ghost of Quizzing Others on Their Supernatural Sightings

Hello there, I am the ghost that arises from THE DISPLACED Q: On your travels … have you ever seen a ghost?, which was composed by Tony James Slater just over a year ago. He impressed with his self-knowledge when he said: “I’m about as psychic as a cheese.” But then he went on to say:

And then, just occasionally, I have dreams when I’m visited by the spirits of people I’ve lost….

Is there any wonder there were no comments and no likes on his post? He scared the bejeezus out of most of his readers.

Still, point taken, and I’m here to impart an important lesson that you international travelers may not have fully considered: As you traverse the world, bear in mind that any ghosts you meet will be people you know (and left behind), not strangers.

3) The Ghost of Compiling a Master List of Grim Reapers

Greetings, I have emanated from the post called Grim Reapers around the globe: 7 creatures that say “Time’s up!”, composed by Kate Allison just over a year ago. Kate reported on the surprising number of cultures that maintain some version of the mythological conniving female who lures men to their deaths.

As frequent visitors to this site will know, Kate has a way with words. For instance, she described
Sihuanaba of Central America as follows:

Seen from the back, she’s an attractive woman with long hair; from the front, it’s a horse. (No jokes about Sex and the City, please.)

But even Kate’s rather offbeat humor could not dissuade from the freakishness of some of these figures.

As far as lasting lessons, this will have to suffice: Next time you get lost in a canyon, try blaming an ancient ghoul. Depending on where you’ve landed, as well as gender, you may just about pull it off.

4) The Ghost of Delivering a Screed against Princess Diana Dolls

A cheery hello to one and all, I am the ghost of Anthony Windram’s EXPAT MOMENTS: The Doll Collection, which he wrote almost exactly a year ago.

As anyone who came across it may recall, Mr. Windram was most distressed to find himself at a bed-and-breakfast in NEW England (he is from Jolly Olde) where the innkeeper has put her prized collection of “individually authenticated” Princess Diana dolls on display in the sitting room. He tossed and turned all night, even heard scratchings at his door.

Now, as regular visitors to this esteemed site know, Mr. Windram is no fool. On the contrary, he has has a mighty brainbox. Which is why I’m so stunned that he allowed himself to be frightened by a set of Lady Di figurines. I’m sure they were only there to cover up the fact that the house is haunted—by a young and rather vigorous ghost, which is how ghosts tend to come in America (just ask Libby). The real take-away, then, particularly for those who venture into the New World: Avoid American B&Bs like the plague if you want a decent night’s sleep.

5) The Ghost of the Expat Criminals Exposé

ML Awanohara showed some temerity in writing a post entitled What did Agatha Christie know? Expats make great criminals back when this blog first started.

As the ghost that arose from this post, I’m here to say she hit the proverbial coffin nail soundly on the head with this assertion:

Just as we don’t like to think of rats being part of the animal kingdom, we don’t like to think of conmen, pirates, gangsters, and terrorists being part of the group we have loosely defined as “global voyagers” … But trust me, they are a part of it — as are murderers.

Which leads us to the lesson I’ll impart today: Just because you’re in a part of the world where marrows tend to thrive, don’t assume the likes of Hercule Poirot will turn up and save you.

6) The Ghost of Finding Travel Inspiration in Margaret Drabble’s “Red Queen”

Not long ago compared to other posts in this collection, ML Awanohara wrote FOOTLOOSE & FANCIFUL: Margaret Drabble’s “The Red Queen”, explaining how her views of Korea had shifted after reading a book by Dame Drabble depicting a period of bloodshed and horror in the 18th-century Korean court. A real-life tale made more vivid by Drabble’s considerable fictional powers, in which the Prince is a homicidal maniac, and his father, the King, a stern Confucian. The King ultimately decides to murder his son in a style so dramatic that ML couldn’t get it out of her head next time she went to Korea. She remains haunted to this day.

As the ghost of this post about a ghost, I find myself torn. On the one hand, what kind of person would read Drabble—that serious, hip, intellectual British novelist, who likes to come across as one’s brainy, Cambridge-educated best friend—to get a handle on what the Koreans are really like? Apples and oranges—or marmite and kimchi, I should say.

On the other—and this is the lesson I’ve come to deliver: Never hesitate to use a Cambridge-educated Brit as a resource for novel sightseeing ideas.

* * *

Readers, have we got you thinking twice about those travel plans? Do let us know in the ca-ca-comments. Hey, at least we spared you the horrors of Sezin Koehler’s 15 films that depict the horrors of being abroad, or otherwise displaced; Tony James Slater’s 5 travel situations that spell H-O-R-R-O-R!; or Kate Allison’s Global grub to die for, including a rather scrumptious recipe for fried tarantula, which goes down a treat in Cambodia.

STAY TUNED for next week’s fab posts!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of the week’s posts from The Displaced Nation, with our weekly Alice Award, book giveaways, and other extras. Register for The Displaced Dispatch by clicking here!

 

The Displaced Nation selects its top 5 chillingly atmospheric Halloween locations from literature & film

From greedy children holding up whole neighborhoods to blackmail as they seek a cheap fix for their addiction to stores selling cheap plastic masks and covering their aisles in fake cobwebs, I’ve always found Halloween to be tedious time of the year. Everything ends up looking more crappy than creepy. As the day lacks its own miserly Ebenezer Scrooge-figure I would be more than happy to fill the role.

Of course, that makes me a poor choice indeed to write a Halloween-themed post for The Displaced Nation, but we can all take solace in the knowledge that as I write this I have the lights in my living room turned off and I am ignoring the pleading of the legions of candy junkies knocking on my door asking for one last Hershey hit.

But enough whinging, Windram. Now for my picks for atmospheric locations that can send a chill down your spine:

1) Whitby, United Kingdom

Quite understandably Dracula is associated with Transylvania, but the Yorkshire coastal town of Whitby is also heavily featured in Bram Stoker’s novel as the site of Dracula’s shipwreck.

Stoker visited Whitby in 1890 and was struck by the atmospheric fishing town. It is easy to see why with the ruins of Whitby Abbey high atop the east cliff overlooking the town it is visually spectacular, which makes it a wonder why the Whitby portions of Stoker original novel have so often been ignored by filmmakers adapting Dracula. John Badham’s 1979 adaptation is one of the few movie Draculas to try and depict Whitby, though unfortunately even here the use of the Whitby storyline is disappointing as the Cornish coast in fact stood in for the Yorkshire coast. This adaptation also has Frank Langella as Count Dracula, so make of that what you will. It’s certainly not obvious casting, I’ll give them that.

2) Geneva, Switzerland

Sticking with a Gothic theme, let’s focus our attention on that other horror mainstay: Frankenstein, by Mary Shelley.

Frakenstein was inspired by Shelley’s stay in Geneva, and large parts of the novel are also set there. Of course, modern, clean, ever-so-slightly-dull Geneva is not the inspiration, but rather the Villa Diodati, a country house on the shores of Lake Geneva. It is here that famously the Shelleys, Byron, and Dr Polidori challenged each other to come up with a horror story. From this challenge Mary Shelley wrote Frankenstein.

For an appropriate bit of campy Halloween schlock, Ken Russell’s film Gothic (1986), which is about the events of that challenge, is well worth a watch.

Equally, Benjamin Markovits’ novel Imposture, about Dr Polidori and his writing of the short story “The Vampyre” during that same challenge, is recommended.

3) A field of susuki grass, Japan

This entry is something of a cheat. This is an entry about the 1964 Japanese film Onibaba (literally, “Demon Hag”), which has no specific setting beyond Medieval Japan; but it’s one of the few horror films I’ve found genuinely affecting.

This is a very brief and unsatisfying summary of the film, but during a civil war two women, one old and one young—living in poverty in an area thick with reeds—kill soldiers who find themselves lost near their home, taking their possessions to sell. The older woman is worried that the younger woman, who is having an affair with a neighbor recently returned from the war, will soon be leaving her so she will have to fend to herself. When the older woman kills a samurai wearing a demon mask, she pulls the mask off the corpse (his face is disfigured) and wears it pretending to be a demon so as to scare the younger woman. Once she puts on the mask, however, she is unable to take it off.

Wow, that summary really doesn’t do the film justice. The film’s director, Kaneto Shindo, was especially keen for the film to be shot in a field of susuki grass, which they found near a river bank in Chiba Prefecture. That setting really makes Onibaba visually arresting. Claustrophobic, but also surreal and languid, these grasses heighten the tension, which is why I feel justified in adding a susuki grass field in Japan to this list.

4) Maine, USA

Obviously this is in reference to the frighteningly prodigious novelist Stephen King, a Maine native and someone who in his work has made use of the fictional Derry, Maine.

With its atmospheric coastline, rocky and dramatic, it’s easy to see how it has inspired King in a similar way to how east cliff in Whitby inspired Stoker a century before.

5) Georgetown, Washington, DC, USA

Or, more specifically, the stone steps that are on M Street in Georgetown, which were made famous in the classic horror film The Exorcist (1973). May the power of Christ compel you to visit! Word of warning: The steps are pretty steep, so if you’re heart starts beating fast, it’s probably the cardio-vascular workout you’re getting rather than any ghoulish happening.

* * *

Readers, literature and film are of course packed with thrills and chills. Have I missed anywhere you think belongs in the Top Five? Let me know in the comments…

STAY TUNED for next tomorrow’s Halloween posts, and prepare to be scared!

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FOOTLOOSE & FANCIFUL: Margaret Drabble’s “The Red Queen”

Welcome to Footloose & Fanciful, an occasional series of posts where we talk about books, films or other art forms that have inspired us to travel to new places or appraise familiar places with fresh eyes.

I’m probably not the best person to kick off this series. As much as I adore fiction, I’m not one to travel on a whim, because of something I read in a book. Especially not these days, when my expat years, spent in England and Japan, are behind me and I have to take time off from work. Typically, I arrive at my destination and collapse in a heap of exhaustion. It’s not until I’ve had a good rest that I am able to take in my surroundings. I peer out the window and say: “Really, I’m in xxx?!”

At that point I go to the other extreme, manically trying to find out as much as possible about where I’ve landed, visiting bookstores with an English-language section to stock up on translated novels, expat memoirs, the lot…

The second time I went to Seoul, South Korea, though, was different, and I’ll make that the subject of today’s post. That trip marked a rare time when a book had piqued my interest in a country to the point of influencing what I wanted to do and see and talk about during my stay.

Finding the soul of Seoul

I said my second visit to Seoul. The first had occurred a few years before. It followed the typical pattern. I arrived tired and unprepared, although on that occasion, I got an immediate lesson in the local culture.

Just as my husband and I were landing in Incheon International Airport, the news was breaking that Dr. Hwang Woo Suk—a veterinary researcher who had achieved world fame by cloning an Afghan hound named Snuppy—had falsified his latest results to make it look as though he’d made advances in human cloning.

“It’s a very Korean story,” some Korean friends of my husband’s informed us. I wasn’t sure what they meant, but little by little, I pieced it together. The Korean government, desperate to project a modern, high-tech face to the world, had turned Dr. Hwang into a national hero. He appeared in many of their promotional campaigns. The post office sold stamps to commemorate his research, and Dr and Mrs Hwang enjoyed a decade of first-class tickets on Korea Air, because of his status as “national treasure.”

Interestingly, our Korean friends were reluctant to condemn him outright. He’d been under a phenomenal amount of pressure to produce results and bring his country greater glory. If you were under that much pressure, you’d probably be tempted to skip a few rounds of clinical trials, too, they seemed to be saying.

I had to think about that for a while. Already, I was inclined to feel sorry for the Koreans because I knew how they’d suffered under Japanese rule. They are the Central Europeans of Asia, if you will. Just as the Hungarians, Poles and Czechs have had to put up with Germany and Russia, the Koreans, due to being sandwiched between China and Japan, have had to put up with incursions from both.

Gradually, I came round to the Korean point of view. My thought process went something like this:

Okay, the Koreans have been victims of some bad geography. But then why do they make things so much worse for themselves by setting such impossibly high standards? What Dr. Hwang did was wrong, a violation of ethical standards in medical research. But, okay, if I can feel sorry for all the Korean schoolchildren cramming like crazy for exams, I guess I can spare a bit of sympathy for Snuppy’s creator…

After arriving home from that trip, I was eager to read more about the country (I hadn’t found much in translation in Seoul’s bookstores).

That was when I happened upon the novel The Red Queen, by Margaret Drabble.

Seeing Korea in shades of red

A novel on Korean history by one of the writers I’d most admired when living in the UK: what could be a more perfect bridge between the two parts of my expat life?

The Red Queen of the book’s title refers to Lady Hyegyong, a Korean woman who lived in the 18th and early 19th centuries. She was plucked from obscurity to marry the Crown Prince of Korea, Sado, who turned out to be…a HOMICIDAL MANIAC, I kid you not.

The reason we know all of this is that Lady Hyegyong left behind a diary, and Part 1 of the novel is Drabble’s version of that document, which she based on JaHyun Kim Haboush’s translation of The Memoirs of Lady Hyegyong: The Autobiographical Writings of a Crown Princess of Eighteenth-Century Korea.

In Part 1, the Crown Princess tells us about what it was like to live with a husband and in a court where daily, several dead bodies would be carried out of the palace (whenever Sado felt agitated or depressed, he would seek relief by murdering his servants) or reports would arrive of another court lady being raped. After he murders his concubine, he starts harassing his own sister, too.

At about this point, I concluded that the only thing worse than discovering you’re married to psychopath would be to find out you’re confined with him in a palace, from which there’s no escape. Terror within a claustrophobic setting must be the worst kind there is!

The story has a further twist. The Crown Prince’s father, King Yongjo, turns out to have been deeply Confucian. He is the kind of Korean parent who sets impossibly high standards for his son, which—it is hinted in the Crown Princess’s diaries—may be part of what triggers the son’s madness.

In the end, the cruel father proves more than the psycho son’s match. On a hot day in July 1762, he summons Sado and orders him to get into a heavy wooden chest, ordinarily used for storing rice or grain. The lid is shut and locked, and Sado is left to starve. It takes eight days.

The Crown Princess is traumatized all over again at witnessing her father-in-law execute her husband in such a cruel manner.

In part 2 of the book, an Oxford academic travels to Seoul with the Crown Princess’s diary in hand (which has been sent to her anonymously via Amazon.com) and finds parallels between her own life and hers. Professor Halliwell feels that the Princess “has entered her, like an alien creature in a science-fiction movie.” She becomes possessed by her—just as I was by the end of the book, just as I’m sure Drabble was, which was what inspired her to create (in her words) this “transcultural tragi-comedy.”

More questions than answers

I went back to Korea for a second time not long after reading the novel, accompanying my husband on some work he had there. So moved had I been by Drabble’s book that I was determined to find a way to pay tribute to the Red Queen, so called because of all the blood that flowed during her husband’s reign.

But here’s the strange thing. All of my attempts to find out about Lady Hyegyong came to naught. My Korean friends said I needed special permission to visit Changgyeong Palace, where this tragic series of events took place. They did not seem to want to engage in a conversation about this period of their history.

I left Korea with more questions than answers: Do Koreans repress this part of their past, and if so, what does that tell us about them? Is my previous view of them as helpless victims all wrong? Did other countries walk in and take over because Korea had weakened itself through its impossibly high Confucian ideals, which had led to total anarchy by the end of the 18th century?

But the weirdest thing is, I wasn’t that surprised by the Korean reaction. While the Western part of me applauds Drabble for resurrecting Lady Hyegyeong as feminist hero, one who lived long enough to write her tale (the existence of her memoirs, incidentally, served to refute later attempts to restore Sado to a position of honor in Korean history books), the Asian part thinks that poor Lady Hyegyeong must feel displaced in Drabble’s novel. Relationships are, after all, a central theme to Confucianism. The husband is the head of the household and the wife is obedient to him, full stop.

This inner dilemma of mine, along with the spirit of Lady Hyegyeong, which Drabble portrays so vividly in her novel, still haunts me to this day…

* * *

Readers, have you ever read a book that has colored your impressions of a place in weird ways? Also, if you would like to contribute to this new series—perhaps an uplifting tale of being inspired by a book set in the idyllic Tuscan countryside would be in order after this rather macabre story?—please don’t hesitate to get in touch: ml@thedisplacednation.com.

STAY TUNED for next week’s fab posts!

If you enjoyed this post, we invite you to register for The Displaced Dispatch, a round up of weekly posts from The Displaced Nation, with seasonal recipes, book giveaways and other extras. Register for The Displaced Dispatch by clicking here!

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